Journalist Profiles
Journalist Profiles assess the attitudes of editors and journalists to key issues, so that the argument which you present (in, for example, letters, news releases and press packs) can take into account the preconceptions of those to whom they are addressed.
For other uses of Media Analysis, see:
- General Measurement
- Input for Communications/PR Planning
- Image Evaluation
- PR Campaign Evaluation
- Source Profiles
- Address Lists